Advertising in lead generation
In this webinar, we discuss how to use advertising effectively for lead generation. Speakers are Ali Kisaoglu and Konstantin Antonov.
Efficient marketing with a slashed marketing budget
Are you wondering how to use your marketing budget as wisely as possible? The world's economic situation stubbornly continues to decline, funding gets harder and harder, and organizations are tightening their purse strings while waiting for better times.
Marketing has especially felt the shrinking budgets: companies want to use money carefully so that they can support the company's growth even in more challenging times.
What does this mean concretely? Among other things, focusing on quality leads.
βLeads, leads, we want leads!β β how to reach the right buyers with advertising
To solve this dilemma, we decided to concretely show how to get the best out of a (tight) marketing budget.
In the second webinar, we focus on advertising: how to use advertising as efficiently as possible to support lead generation.
In the webinar, Ali and Konsta discuss these topics:
π Leads - What do they really mean?
π Measurement
π Effective marketing using advertising
π Targeted reach
π Visibility
π Message, visual brand and tone
π Immediate Impact
π Lead capture optimization
π Data-driven approach
π Scalability and flexibility
π Multi-channel integration
π Funnel
π Example cases
Enjoy!